Monday, September 13, 2010

This Time NY WIC Gets It Right!

I know some of you liked the breastfeeding ad promoting weight loss as an extra benefit of breastfeeding, but here's an ad I think gets it right.

A grandma praising her daughter for breastfeeding! She acknowledges that in her day everyone used formula, but she's proud of her daughter for being determined to breastfeed and is going to support her.

What do you think? I say it's a hit!

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