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Black breastfeeding news and views
“The long journey from nutritionists’ theories to babies’ stomachs means the possibility for errors is endless. The bottles, teats and feeding paraphernalia may include such risky substances as bisphenyl A and phthalates which may contaminate the baby’s feed. Farm, factory, laboratory, packing, transport, storage and kitchen are all managed by human beings who have only a lifetime to learn their tasks. Nature has had millions of years.”
I have a guest post up today at The Soul Mom's blog. If you'd like to learn a little more about me, why I started this blog and where I am in my nursing relationship with my son, check out my post.
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I am frequently asked why black women's breastfeeding rates are consistently lower than every other ethnicity's and what we can do to correct this problem. Of course if I had the answer to that question, you'd already know it because you'd be seeing me at conferences the world over, selling my book and my exclusive "Black Breastfeeding Boot Camp" program. Honestly, when I think about this question, lots of things come to mind, like lack of support from family and friends, ignorance about the benefits of breastfeeding, the way black women's bodies have been hypersexualized, the desire from poor people of color to appear to be middle class, etc. But what I bemoan with the most frequency is the lack of images of black breastfeeding. When was the last time you saw a black woman breastfeeding in real life? When was the last time you saw a black woman on the cover of a breastfeeding book? When was the last time you saw a black woman used in advertising to sell a breastfeeding product? While there are some images out there (mainly created by government agencies who are actively seeking to increase black breastfeeding rates) for the most part, black breastfeeding is rarely seen.
In addition to the lack of visibility, we also have the formula companies who aggressively market to women of color. Of course all formula marketing is pretty aggressive but women of color are often disproportionately marketed to already if they are enrolled in WIC. So on top of that, we've also got the images that the formula companies use on their websites and in their magazine ads, which also disproportionately feature women of color.
Take a look at Nestle's Baby Milk website. The first thing you see are two images of women of color, a mom who appears to be black and another who is Asian. When you get to the main content page all you see is black women and babies. I literally had to rub my eyes to figure out if it was the same model over and over again, but nope, that is several different black women and babies. The only white person on the page is the doctor.
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2:04 AM
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Tags: black breastfeeding, photos of black women breastfeeding
About a month ago I learned about a new online reality series called, "A Parent Is Born." Sponsored by Pampers, Similac and Beechnut, the show follows three young families on their journey to parenthood. In the first episode we are introduced to everyone in the Favela, Smolinski, and Barston families. It's quite obvious that the Favela's are the "crunchy" family. Mom Bella went drug-free during labor and is shown reaching down to help catch the baby during the birth. She is also briefly shown breastfeeding in the introduction.
There are 14 episodes total in the series that cover topics ranging from discipline to sleep, potty training and babyproofing. This week's episode is entitled, "Feeding Baby" and is billed as a breastfeeding video. Naturally I didn't have high expectations going in, and Similac didn't disappoint.
If you can't see the 5 minute video, it begins with us seeing Bella nursing her daughter first thing in the morning. She talks about how nice it is to have that time with her baby, when it's still slightly dark outside and the house is quiet and it's just the two of them, bonding. She's a very beautiful and glamorous woman and the footage of the two them together is very sweet.
But then we see the three sets of families, sitting together outside, discussing breastfeeding and formula feeding.
Here is the transcript from the conversation. It's long but definitely worth reading if you can't see the video. Bolded parts are emphasis mine.
In honor of World Breastfeeding Week, I'm pleased to present a guest post today by Leigh Anne O'Connor, IBCLC. We've been talking a lot about nursing in public lately and every day we hear about another mom being harassed for breastfeeding her baby at the Y, the park, the mall or a restaurant. When nursing is invisible, it hurts everyone. Breastfeeding mothers don't feel comfortable nursing in public and the average person begins to believe nursing is too intimate an act to be done in public and feels justified asking moms to leave. Are cover-ups the answer?
I asked her,
World Breastfeeding Week provides an opportunity to highlight the benefits of breastfeeding and to make people aware of how we can lend support to mothers who want to breastfeed.I am committed to promoting and supporting optimal breastfeeding practices with the ultimate goal of improving the public's health. This is because breastfeeding is the best source of infant nutrition, and it provides immunologic protection and health benefits both to breastfeeding mothers and to the children they nurse.The Affordable Care Act that was enacted earlier this year takes some significant strides in support of breastfeeding. The new law requires employers to provide time and a safe space for women employees who want to express their milk. It also requires health plans to offer certain preventative services without cost-sharing requirements, including counseling and support for mothers who want to breastfeed and for nursing mothers.This fall, I will release a Surgeon General’s “Call to Action” that will draw from the best available science to explain how all sectors of the community can help create an environment that is supportive of mothers who choose to breastfeed. It will show how a community-wide approach can help reduce disparities among breastfeeding mothers and children of all backgrounds, and how to improve support for nursing women in their workplaces and communities.I hope World Breastfeeding Week will help Americans become more aware of these resources and use them throughout the year.
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Tags: african american breastfeeding, black breastfeeding, black breastfeeding rates, breastfeeding quotes, quote of the day
In honor of World Breastfeeding Week, breast pump company Ameda has launched the "I Breastfeed Because..." campaign to give moms a voice and allow them to share their stories. Mothers who have breastfed in the past or are currently breastfeeding are encouraged to share a 20-second video on why they breastfeed.
Here's me discussing why I breastfeed. (Please excuse the nasal tone...I've been suffering from a sinus infection for weeks and I'm already pretty nasally as is!)
Want to share your story? You can, on Ameda's website, and they'll donate $5 to the Human Milk Bank Association of North America (HMBANA) for every video and $1 for every Tweet or comment on the site! In addition, everyone who uploads a video will be entered to win the grand prize of a $2,500 nursery makeover, or one of 25 $50 American Express gift cards.
Even better news? My pump of choice, the Ameda Purely Yours, is now available on BabiesRUs.com and will be available in stores soon. Before you had to order online or know an Ameda rep locally, but now the Purely Yours and all of its accessories will be available at a store near you!
So what are you waiting for? Why do YOU breastfeed? If you make a video and want to share it, please upload it to Youtube and leave a link in the comments so we all can see!
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